AKHIGBE WISDOM EWAENLEN
B2B Social Media Growth Manager | Digital Marketing Strategist | AI Content Creator | Financial Services Professional
72, joseph dosu way badagry, Lagos Nigeria, 103101, Badagry, NG.About
Results-driven professional with over 8 years of experience in financial services and digital marketing, specializing in B2B social media growth, AI-powered content creation, and strategic brand promotion. Proven ability to drive customer acquisition, enhance brand visibility, and develop high-performing digital content for diverse platforms. Seeking an international position to leverage expertise in digital marketing strategies and AI tools for global business development and significant organizational growth.
Work
Freelance AI Content Creator & Social Media Growth Manager
|Freelance AI Content Creator & Social Media Growth Manager
Remote, Independent Projects, Global
→
Summary
Led comprehensive digital content strategies and social media growth initiatives for diverse clients, leveraging AI-powered tools to maximize engagement and brand reach.
Highlights
Generated high-performing promotional content using AI-powered tools for brands, businesses, and ministries, significantly increasing audience engagement across multiple platforms.
Managed and optimized content strategies for YouTube, TikTok, Facebook, and Instagram, driving measurable growth in follower count and content visibility for clients.
Developed and executed engaging video concepts, compelling storytelling scripts, and cinematic promotional materials, resulting in enhanced brand perception and audience connection.
Edited professional short-form and long-form video content to maximize audience retention and engagement, leading to increased watch times and content shares.
Conducted in-depth social media analytics and audience performance tracking, utilizing insights to refine strategies and achieve continuous improvement in campaign effectiveness.
LAPO MICROFINANCE BANK
|Marketing Officer / Branch Management Support
Badagry, Lagos State, Nigeria
→
Summary
Spearheaded customer acquisition strategies and managed client relationships within a microfinance banking environment, driving business growth and operational efficiency.
Highlights
Developed and implemented customer acquisition strategies, resulting in improved business growth and enhanced client retention rates over an 8-year tenure.
Managed a portfolio of customer relationships, providing financial product education to clients and fostering long-term loyalty and satisfaction.
Supervised daily marketing activities and coordinated field operations, ensuring efficient execution of campaigns and alignment with strategic objectives.
Supported branch management in operational planning and staff coordination, contributing to streamlined workflows and improved team performance.
Conducted targeted market outreach campaigns that significantly increased customer engagement and financial awareness within the community.
Education
LAPO INSTITUTE FOR MICROFINANCE AND ENTERPRISES
Professional Training
Microfinance Operations & Business Development
University of Benin
→
Bachelor of Science
Banking and Finance
Languages
English
Certificates
Certified in Video Editing
Data Visualization/ Analysis (Power BI)
Professional Training in Microfinance Banking
AI Content Creation & Digital Media Strategy (Practical Experience)
Skills
AI Content Creation
AI Content Creation.
Social Media Branding & Promotion
Social Media Branding & Promotion.
B2B Social Media Growth Management
B2B Social Media Growth Management.
Digital Marketing Strategy
Digital Marketing Strategy.
Business Development & Marketing
Business Development & Marketing.
Customer Relationship Management (CRM)
Customer Relationship Management (CRM).
Team Leadership & Staff Supervision
Team Leadership & Staff Supervision.
YouTube & TikTok Growth Strategy
YouTube & TikTok Growth Strategy.
Video Editing & Promotional Media Creation
Video Editing & Promotional Media Creation.
Data Analysis & Reporting
Data Analysis & Reporting.
ChatGPT & AI Content Tools
ChatGPT & AI Content Tools.
Canva
Canva.
CapCut
CapCut.
TikTok Creator Tools
TikTok Creator Tools.
YouTube Studio
YouTube Studio.
Power BI for Data Visualization/Analysis
Power BI for Data Visualization/Analysis.
Microsoft Word & Excel
Microsoft Word & Excel.